Since its inception, ZEE5, country’s most loved OTT platform has taken the video streaming industry by storm by launching 100+ originals across genres and in 12 languages. It has not only managed to entertain diverse sets of taste clusters across the country via compelling original story-telling but captured India’s imagination of how content should be served to them in the most seamless and hassle-free way.
HIGH FIVE ON ZEE5 is the most coveted award of the ‘Most Viewed Content’ on the platform which took place at ZEE5’s HQ in Mumbai. HIGH FIVE ON ZEE5 honoured the most consumed content across various categories which was adjudged based on data pertaining to consumers viewership, engagement rate and completion rate. The categories under which awards were given are Hindi TV shows, Hindi Original Series, Regional Original Series, Movie & Music Video. It is the first time that an OTT Platform in India conducted an awards evening at this size and scale.
Watch the list of nominations for Most watched TV show on ZEE5 here.
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It was an interesting evening which witnessed the presence of a few talented artists like Nushrat Bharucha, lead actress in the recently released film Dream Girl, Bhav Dhulia – director of Rangbaaz, actor Anant Joshi Of Virgin Bhasskar, Producer and Director of Telugu series G.O.D Radhika Lavu and Anish Yohan Kuruvilla, Director and Lead Actor of Auto Shankar Panduranga Hari .R and Sarathkumar S M and lastly the extremely popular star-cast of Kumkum Bhagya Krishna Kaul and Mughda Chapekar (Ranbir and Prachi) were present to grace the HIGH FIVE ON ZEE5 awards.
The evening also witnessed an engaging fireside chat hosted by renowned journalist and Padma Shri Bhawana Somaaya who brought to life some interesting insights in her conversation with actor Nushrat Bharucha from Dreamgirl and actor Panduranga Hari .R from Auto Shankar.
Celebrating the first edition of HIGH FIVE ON ZEE5 and Congratulating all the winners, Aparna Acharekar, Programming Head, ZEE5 India said “2019 has been a fantastic year for ZEE5. We have released over 100+ Originals in 6 languages on the platform and received immense appreciation for our viewers. At ZEE5 we are constantly monitoring data to understand the viewership patters of our viewers and trying to map the genres the like, the series which they enjoy, the time they spend on the platform. We believe, data is the currency of the digital age and it is basis this data that today’s awards are being given. Completion rates, Engagement rate and total viewership are some of the metrics considered while choosing the winners for the HIGH FIVE ON ZEE5 award ceremony.”
The event was also streamed live on ZEE5.
Please find below the full list of winners from the 1st edition of HIGH FIVE ON ZEE5:
Most Viewed Movie on ZEE5 (November)- Dream Girl
Most Viewed Original Series on ZEE5 (November) – Virgin Bhasskar
Most Viewed Regional Original on ZEE5 (November) – G.O.D
Most Viewed Music Album on ZEE5 (November) – Dream Girl
Most Viewed TV show on ZEE5 (November) – Kumkum Bhagya
Most Viewed Movie on ZEE5 (Continuing) – URI: The Surgical Strike
Most Viewed Original Series on ZEE5 (Continuing) – Rangbaaz
Most Viewed Regional Original on ZEE5 (Continuing) – Auto Shankar
Most Viewed Music Video on ZEE5 (Continuing) – Dirty Girl
Most Viewed TV show on ZEE5 (Continuing)- Kumkum Bhagya
While Krishna Kaul, Ranbir of Kumkum Bhagya, chose to remember Shabir Ahluwalia and Sriti Jha, Mugdha Chaphekar thanked the ZEE5 team. Anant Joshi accepted the award on behalf of the entire team on ‘Virgin Bhasskar’ and hoped for this award to be the first of many.
ZEE5, India’s largest ConTech OTT platform has rolled out 100+ originals so far across genres, and the platform is committed to launching 15-20 more by March 2020. It has crossed 90 million+ downloads since launch on the Play store and has recorded a peak 8.9 million DAUs as of September 2019. Show your love and appreciation to the winners in the comments below.